Assistant Manager Digital Performance

About the Role

We are seeking a technically strong digital professional to manage and optimise our performance marketing infrastructure.

This role is primarily execution-focused, responsible for ensuring our end-to-end lead flow, tracking, and marketing technology ecosystem operate accurately and efficiently. You will also support optimisation initiatives by translating performance data into actionable recommendations.

This is a hands-on martech role with optimisation oversight.

What You'll Do

Digital Infrastructure & Execution (Primary Focus)

• Manage end-to-end lead flow architecture across Meta lead forms, website forms, automation tools (e.g., Zapier), Salesforce CRM, and analytics platforms.
• Build, maintain, and troubleshoot automation workflows, ensuring accurate lead mapping, routing, and attribution.
• Maintain tracking governance, including UTM consistency and data integrity standards.
• Ens...