Job Description

Role Purpose

Dyson is seeking a dynamic Assistant Communications Manager to lead Product Communications across Greater China, with additional responsibility for Internal Communications. This role will position Dyson as the benchmark for engineering-led innovation, drive consumer preference, and strengthen employee engagement.

Key Responsibilities

Product Communications

  • Develop and execute integrated communications strategies for new product launches (NPD).
  • Localize messaging to resonate with regional consumer priorities.
  • Build and maintain strong relationships with tier-1 and tier-2 media outlets, influencers, and industry stakeholders.
  • Secure impactful coverage that reinforces Dyson’s innovation leadership and premium positioning.
  • Partner with marketing and commercial teams to ensure consistent messaging across channels.
  • Support Greater China leadership in delivering clear, engaging internal comm...

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