Analytics Manager

The role is responsible for driving data-driven insights and strategies to fuel user acquisition, engagement, and retention across Careem's platform and verticals. The role holder will leverage advanced data analytics, understanding of consumer behavior, and prior grasp of key fundamental digital & growth metrics to define and analyze growth opportunities, optimize campaigns and initiatives, and improve key metrics such as CAC, conversion rate and reactivation rate.

Key Accountabilities:

Data Collection and Preparation:

• Extract Data : Retrieve data from multiple sources (SQL databases, APIs, and third-party tools) to support analysis.
• Data Cleaning and Wrangling : Prepare and clean datasets to ensure accuracy and usability for analysis.
• Maintain Data Integrity : Regularly verify and maintain data quality, ensuring consistent and reliable information for ...