Job Description
I. PURPOSE
The Analytics and Insights Analyst is responsible for analyzing complex data sets and delivering data-driven insights to support business decision-making. This role partners with cross-functional teams to identify trends, track key performance indicators (KPIs), and develop reports and dashboards that inform strategy and improve performance.
II. DUTIES AND RESPONSIBILITIES
- Create and generate reports for different stakeholders based on their requirements and KPIs.
- Analyze data from multiple sources (e.g., CRM, ERP, website, customer feedback) to uncover actionable business insights.
- Present findings and insights in a clear and engaging way to both technical and non-technical stakeholders.
- Develop, format, and communicate detailed sales reporting structure to the sales team and management.
- Perform data cleansing and validation to ensure consistency and accuracy.
- Support ad-hoc analysis r...
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