Job Description

Role- Martech Analyst

Job Level/ Designation- M2

Function / Department- Digital

Location- Worli, Mumbai


Job Purpose

VIL’s MarTech team is focused to contribute to marketing programs at scale with highly structured data-driven approach that delivers Media & Conversion Efficiencies, and Optimisation of customer experience management practices.

As MarTech specialist, s/he will be imparting in to MarTech Tools management & Utilization, AdTech Implementation & optimization. Working closely with Digital, Brand, Media, Marketing, CVM, BigData, Technology Teams, Partners, Vendors to build data driven marketing programs

As a Martech analysts s/he will have end to end ownership of 2 to 3 martech tools/platform and will be seen as an SME for those


Key Result Areas/Accountabilities

  • Deliver data activation, ...

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