Job Description
The AFH Commercial & Operations Lead is the enterprise co-ordinator responsible for transforming and accelerating the Away From Home business in the market through a unified, insight‑driven, and execution‑focused system approach. This role executes the end‑to‑end AFH strategic agenda and ensures the Company and the bottler operate against a single, fully aligned 360 Integrated Activation (360IA) plan that drives availability, incidence, outlet penetration, equipment productivity, and profitable growth across all AFH segments.
A core part of the mandate is leading commercial execution excellence, accelerating the AFH system capabilities to predictive, insight-led, and value-driven models that materially improve availability, incidence, and cooler performance. This role also leads the development of a customer segmented equipment strategy for AFH and partners with bottlers to ensure disciplined systemwide implementation.
The Lead is fully accountable for owning AFH chan...
A core part of the mandate is leading commercial execution excellence, accelerating the AFH system capabilities to predictive, insight-led, and value-driven models that materially improve availability, incidence, and cooler performance. This role also leads the development of a customer segmented equipment strategy for AFH and partners with bottlers to ensure disciplined systemwide implementation.
The Lead is fully accountable for owning AFH chan...
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