Ads Operation Specialist

Ads Operations Specialist

Job Overview:

We are seeking a data-sensitive and results-driven Performance Marketing Specialist. You will be responsible for

managing the company's advertising campaigns. The core of this role is to continuously enhance ad

performance through precise data analysis, ongoing creative optimization, and strategic adjustments, ultimately

achieving user growth and business objectives.

Key Responsibilities:

Ad Creative Strategy: Develop, test, and optimize ad creatives and materials (including images, videos, etc.) to

ensure they effectively attract the target audience.

Data Monitoring & Analysis: Monitor daily campaign metrics (e.g., impressions, clicks, conversions, cost),

conduct in-depth analysis to identify issues and uncover growth opportunities.

Campaign Optimization: Based on data insights, quickly adjust campaign strategies, including but not limited to

audience targetin...