Job Description

Why This Role Matters

This role is responsible for putting strategy into action. This position is responsible for working across the sales and marketing organization (Industry Marketing, Product Marketing, Campaign Operations, Digital Experience Sales Operations and Sales leadership) to ensure a full-funnel approach is effectively executed. 

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What You’ll Do

Execute ABM Strategy

  • Provide execution enablement for the ABM engine that drives engagement, pipeline, and revenue.
  • Partner with sales to identify target accounts and align on joint plays that accelerate deal velocity.
  • Track performance and tell the story of ABM’s impact through data-driven insights.

    • Campaigns & Demand Gen Alignment

  • Create and execute ABM campaigns (ads) in 6sense
  • Orchestrate cross-channel campaigns that hit the right audiences at the right time.
  • Collaborate with marketing leaders acr...

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